FoamLuxe: Advanced Snow Foam Pre-Cleaner (Coming Soon)
The safest wash always starts before you touch the paint. FoamLuxe was developed to make that first stage as effective and controlled as possible.
FoamLuxe is an advanced, pH-neutral snow foam pre-cleaner designed to soften, encapsulate, and safely remove surface contamination before contact washing begins. It is currently unreleased and coming soon.
Product status: Final validation and performance testing. Release coming soon.
What FoamLuxe Is
FoamLuxe is a dedicated pre-cleaner, not a shampoo. Its role is to loosen and lift dirt, traffic film, and road grime so they can be rinsed away before you ever introduce a wash mitt.
Used with a snow foam lance, it produces a thick, clinging foam that stays on the surface long enough to do meaningful work.
Why Pre-Wash Matters
The majority of swirl marks and wash damage occur during contact washing. If loose dirt is not removed beforehand, it gets dragged across the paint.
FoamLuxe is designed to reduce that risk by:
- Softening and encapsulating dirt
- Lifting contamination away from the surface
- Allowing safe removal through rinsing
Long Dwell Time by Design
One of FoamLuxe’s key characteristics is its controlled dwell time. The foam is thick enough to cling to panels without drying too quickly, giving the surfactants time to break down grime.
This longer dwell helps improve cleaning efficiency while maintaining safety.
pH-Neutral and Protection Safe
FoamLuxe is pH-neutral, making it safe for use on all modern paint systems. It will not strip waxes, sealants, or ceramic coatings when used correctly.
This makes it ideal for regular maintenance washes on protected vehicles, as well as safer use on sensitive finishes.
How FoamLuxe Fits Into the Wash Process
FoamLuxe sits between the rinse and the contact wash stages. Applied to a cool vehicle out of direct sunlight, it is allowed to dwell before being thoroughly rinsed away.
The result is a cleaner surface, ready for a safer contact wash.
Detailer insight: Consistent snow foam use is one of the simplest ways to reduce swirl marks and maintain paint condition over time.
Manufactured In-House by Innovation Chem
FoamLuxe is formulated and manufactured in the UK by Innovation Chem, the manufacturing company behind EZ Car Care.
This allows full control over foam behaviour, dwell characteristics, and batch-to-batch consistency.
Who FoamLuxe Is For
- Detailers focused on safe wash techniques
- Enthusiasts maintaining protected paintwork
- Anyone looking to reduce wash-induced damage
- Users who value controlled, repeatable results
Coming Soon
FoamLuxe is currently in final testing to ensure reliable foam quality, dwell time, and cleaning performance.
Launch information and availability will be announced soon. Follow EZ Car Care for updates.